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Andrea Perna is a visiting researcher at Uppsala University and Assistant Professor at Polytechnic University of Marche (Italy).
His area of specialization is industrial marketing (innovation in
business networks, CRM strategies for SME, new business formation).
Andrea has empirical experience in the use of IT systems (CRM systems)in the mechanical industry.
After being received the degree in Business economics by Polytechnic
University of Marche, Andrea joined the PhD program at Polytechnic
University of Marche where he has been a research fellow for three years. In 2007 Andrea was visiting scholar at Uppsala University for about 7 months (department of Business Studies), while in 2011 he joined the Industrial Marketing division at Chalmers University (Goteborg) for a research project about distribution networks (for 8 months).
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