Aswo Safari

researcher at Department of Business Studies

Visiting address:
Ekonomikum, Kyrkogårdsg. 10, ingång C
Postal address:
Box 513
751 20 UPPSALA

Also available at

My courses


Aswo Safari is a PhD student at the Department of Business Studies, Uppsala University. He has bachelor and Master degrees in International marketing from Mälardalen University.

Safari´s research focus on consumers´ international online behavior and especially consumers interaction with different retailers around the world. Safari is also interested in other aspects of international marketing such as firm´s internationalization patterns and the impact of psychic distance on international expansions.


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